Privacy Policy

Privacy Policy

This Privacy Policy describes how www.firebellytea.ca and firebellytea.com (the “Site”, “we”, “us” or “our”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

COLLECTING PERSONAL INFORMATION

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support.

In this Privacy Policy, “Personal Information” means any information that relates to an identified or identifiable individual. The sections below explain what Personal Information we collect and why.

Device information

Examples of Personal Information collected:
Version of web browser, IP address, time zone, cookie information, what pages or products you view, search terms, and how you interact with the Site.
Purpose of collection:
To load the Site accurately for you and to perform analytics on Site usage to optimize our Site and our services.
Source of collection:
Collected automatically when you access our Site using cookies, log files, web beacons, tags, pixels or similar technologies.
Disclosure for a business purpose:
Shared with our ecommerce platform provider, Shopify, and other service providers that support analytics and Site functionality.

Order information

Examples of Personal Information collected:
Name, billing address, shipping address, payment information (including credit card numbers or other payment identifiers), email address, and phone number.
Purpose of collection:
To provide products or services to you and fulfill our contract with you, including processing your payment information, arranging for shipping, providing invoices and/or order confirmations, communicating with you about your order, screening orders for potential risk or fraud, and, when consistent with your preferences, providing you with information or advertising relating to our products or services.
Source of collection:
Collected directly from you.
Disclosure for a business purpose:
Shared with Shopify and other service providers who help us process payments, fulfill orders, deliver communications, and prevent fraud.

Customer support information

Examples of Personal Information collected:
Name, email address, order details, and any other information you choose to provide in the course of a support request.
Purpose of collection:
To provide customer support, answer questions, and resolve issues.
Source of collection:
Collected directly from you when you contact us.
Disclosure for a business purpose:
Shared with service providers that help us manage customer support, where necessary.

SHARING PERSONAL INFORMATION

We share your Personal Information with third parties (service providers) to help us provide our services and fulfill our contracts with you, as described above. For example:

We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
We may share your Personal Information with payment processors, shipping and logistics providers, analytics providers, marketing and advertising partners, and customer support tools, to the extent necessary to provide our services.

We may also share your Personal Information:

To comply with applicable laws and regulations.
To respond to a subpoena, search warrant or other lawful request for information we receive.
To protect our rights, property, or safety, or the rights, property, or safety of others.

We do not sell Personal Information in the ordinary sense of the word. To the extent our use of cookies and advertising technology is considered a “sale” or “sharing” under applicable laws (such as the CCPA), you may have the right to opt out as described below.

BEHAVIOURAL ADVERTISING

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy. You can opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
We may share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. Some of this information is collected and shared directly by us, and some is collected and shared through cookies and similar technologies (which may require your consent, depending on your location).

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s educational page:
http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising from specific providers here:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal:
http://optout.aboutads.info/.

USING PERSONAL INFORMATION

We use your Personal Information to provide and improve our services, which includes:

Offering products for sale.
Processing payments.
Shipping and fulfilling your orders.
Providing invoices and order confirmations.
Communicating with you about your orders and account.
Screening orders for potential risk or fraud.
Keeping you up to date on new products, services, offers, and promotions, consistent with your marketing preferences and applicable laws.
Operating, maintaining, and improving our Site and business.

YOUR RIGHTS

Your rights may vary depending on where you live. This section describes rights that may apply, including under the California Consumer Privacy Act (“CCPA”).

CCPA (California residents)

If you are a resident of California, you may have the following rights in relation to your Personal Information, subject to certain exceptions:

Right to Know / Access: You can request that we disclose the categories and specific pieces of Personal Information we have collected about you, the categories of sources of that information, the business or commercial purposes for collecting, selling, or sharing it, and the categories of third parties with whom we share it.
Right to Delete: You can request that we delete Personal Information that we have collected from you, subject to certain exceptions.
Right to Correct: You can request that we correct inaccurate Personal Information that we maintain about you.
Right to Opt Out of Sale or Sharing: To the extent we “sell” or “share” your Personal Information as those terms are defined under the CCPA, you may request to opt out of such sale or sharing.
Right to Non-Discrimination: You have the right not to receive discriminatory treatment for exercising any of your CCPA rights.

To exercise any of these rights, please contact us using the contact information in the “Contact” section below and clearly state the right you wish to exercise. We may need to verify your identity before responding to your request.

If you would like to designate an authorized agent to make requests on your behalf, the agent must provide proof of authorization, and we may still require you to verify your identity directly with us.

Other jurisdictions

Depending on where you live, you may have similar or additional rights under local data protection laws (for example, rights to access, correct, delete, or restrict the processing of your Personal Information, or to object to certain processing). To exercise any such rights, contact us using the details in the “Contact” section below.

COOKIES

A cookie is a small amount of data that is downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies.

Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection), so you do not have to re-enter this information each time you return to the site or move from page to page. Cookies also provide information on how people use the website, for example whether it is their first visit or if they are a frequent visitor.

We use the following cookies to optimize your experience on our Site and to provide our services.

Cookies necessary for the functioning of the store

_ab
Used in connection with access to admin.
_secure_session_id
Used in connection with navigation through a storefront.
cart
Used in connection with shopping cart.
cart_sig
Used in connection with checkout.
cart_ts
Used in connection with checkout.
checkout_token
Used in connection with checkout.
secret
Used in connection with checkout.
secure_customer_sig
Used in connection with customer login.
storefront_digest
Used in connection with customer login.
_shopify_u
Used to facilitate updating customer account information.

Reporting and analytics cookies

_tracking_consent
Tracking preferences.
_landing_page
Tracks landing pages.
_orig_referrer
Tracks landing pages.
_s
Shopify analytics.
_shopify_s
Shopify analytics.
_shopify_sa_p
Shopify analytics relating to marketing and referrals.
_shopify_sa_t
Shopify analytics relating to marketing and referrals.
_shopify_y
Shopify analytics.
_y
Shopify analytics.

The length of time that a cookie remains on your device depends on whether it is a “session” cookie or a “persistent” cookie. Session cookies last until you stop browsing. Persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between about 30 minutes and two years from the date they are first downloaded to your device.

You can control and manage cookies in various ways. Removing or blocking cookies can negatively impact your user experience and parts of our Site may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in the “Tools” or “Preferences” menu. For more information on how to modify your browser settings, or how to block, manage, or filter cookies, see your browser’s help documentation or visit www.allaboutcookies.org.

Blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt out of certain uses of your information by these parties, follow the instructions in the “Behavioural Advertising” section above.

DO NOT TRACK

Some browsers transmit “Do Not Track” signals. There is currently no consistent industry standard for how to respond to these signals. Accordingly, we do not alter our data collection or usage practices when we detect a “Do Not Track” signal from your browser.

CHANGES

We may update this Privacy Policy from time to time to reflect changes to our practices or for operational, legal, or regulatory reasons. The updated version will be posted on the Site and will be effective as of the “Last updated” date below.

CONTACT

For more information about our privacy practices, if you have questions, or if you would like to make a complaint or exercise your rights, you can contact us: